On March 24, 1882, Dr. Robert Koch's discovery of the TB bacillus. One hundred years later, the World Health Organization (WHO) and the International Union Against TB and Lung Disease (IUATLD) celebrated the 100th anniversary of this landmark in the fight against TB, establishing March 24th as an annual opportunity to call attention to the devastation TB still causes, and the commitment it will take to end TB.
Stop TB Partnership created the global theme Wanted: Leaders for a TB-free world. You can make history. End TB. The Centers for Disease Control and Prevention (CDC) adopted this theme. Public buidlings are being lit red on/around March 24, to help raise awareness about TB in our communities and what we are doing to end TB. Click on the Stop TB USA link above for more information about this.
The CDC has created infographics ready for social media sharing through this link.
On Feb 22, 2018 A California TB Elimination Coalition (CTEC) World TB Day Planning Webiinar will take place. We'll discuss developed materials, messaging a first CA Social Media Plan and disuccing planned Events and additional materials/support needed.
Materials in the works:
1. Interactive maps of California showing data elements by local health jurisdictions:
_____TB cases over the last 10 years
2. Social Media Toolkit: With the help of Breathe California Golden Gate we are creating a social media campaign. The consists of facts to tweet in February, and in March patient/survivor images, quotes and videos from highlighted partners.
3. Short Videos: Shot and shared by you. If you/your staff cannot be in a video, ask community partners to shoot and share short videos about how and why they are working to end TB. (Keep in mind background, lighting, sound and brevity.)
4. The themes developed by the Communications Committee for different target audience are below. One of these may be a great overarching theme. Are you promoting other themes key messages? Let us know.
Message for the general public: Positive tuberculosis (TB) test? Get treated to prevent TB disease. Protect yourself. Protect your family.
Image: healthy, happy, multigenerational, multicultural group shots to represent people infected in CA.
Message for Private Medical Providers: 79.9% of TB disease in California is reactivated infection. Protect your patients from tuberculosis (TB) by testing those at risk (USPSTF recommendation) and treating TB infection!
Images: CDC graphics, from the social media graphics https://www.cdc.gov/tb/publications/infographic/default.htm
Message for Agencies and Community Partners: Public health departments throughout California work every day to protect Californians from TB, evaluating those who might have TB, and supporting patients through treatment for TB to protect the community.
Los Angeles: For two weeks, a total of 7 events will be held to raise awareness about the ongoing challenges TB poses and the ways public health departments and private medical homes are meeting this challenge to protect those in Los Angeles County from TB. Staff will participate in 2 health fairs, 2 train the trainers events, 2 farmers markets and are working on lighting a landmark in red to compliment the Stop TB Partnership call to action linked above.
San Francisco: On March 22, 2018 SF TB Program will host a media event to honor the North East Medical Services network of community health centers as a leader in the work taking place in San Francisco to end TB. They will use the modfied Stop TB Partnership: Celebrating Leaders for a TB-free World. This event will be followed by the third annual SF Walk to end TB, lead by a TB Survivor Advocate.
World TB Day CDPH Podcast:
CDPH Director and State Public Health Officer Dr. Karen Smith talks with a panel of experts and a patient to explore what tuberculosis is, what happens when you have it and what CDPH is doing to eliminate it. Participants: Julie Vaishampayan, MD, MPH, FIDSA (San Joaquin TB Controller); Julie Higashi, MD, PhD, (Los Angeles TB Controller); Barbara Cole, RN, PHN, MSN, (Chief, Disease Control Branch, Riverside County Department of Public Health); Jennifer Flood, MD, MPH, (State of California TB Controller). Released: 3/24/2017
SF Walk with Breathe California and Curry International TB Center
Local Health Departments
Building partnerships to end TB. Events scheduled in Los Angeles, Santa Clara County and San Francisco.
United to find, test, and treat tuberculosis infection before illness, walking Market Street (SF) to end TB, 3:30-5PM.
We’ll meet at the SF Main Library main entrance at 100 Larkin Street at 3:30. RAIN or SHINE!
We’ll take photos there together and walk down Market Street to the Ferry Buildiing.
We'll carry BYO Signs to raise awareness about TB and wear Black/Red/White – the colors of the End TB logo.
Join us in this walk to raise awareness about the ongoing challenges of TB across California.
RESULTS’ D.C. Educational Sessions for Members of Congress
Centers for Disease Control and Prevention (CDC)
World Health Organization (WHO)
March 23rd: San Francisco Department of Public Health TB Control Program Open House - 1-4PM.
The San Francisco Department of Public Health TB Control program would like to invite you to World TB Day 2016! We will be hosting an open house at our program site at SF General Hospital, Building 90, Ward 94 on March 23rd from 1:00pm to 4:00pm.
There will be a chance to meet our program staff, learn about directly observed therapy, hear about the new California risk assessment tool, tour our clinic space, and more! We are also excited to be joined by our partners at the Curry International Tuberculosis Center. Come learn about the comprehensive training products, educational materials, and resources that they have to offer.
We look forward to having our community partners join us in raising TB awareness and please forward on to any that might be interested.
Administrative Assistant, Tuberculosis Clinic, Disease Prevention and Control, Department of Public Health
March 24: Santa Clara County TB Update 12 noon – 1:30 p.m.
“Santa Clara County TB Update” and
“Latent TB Infection Diagnosis and Treatment”
Tara Perti, MD, MPH
Assistant Public Health Officer / Tuberculosis Controller
Santa Clara County Public Health Department
”Global TB and the Power of Advocacy”
Bruce Preville, RESULTS Silicon Valley
749 Story Road
San Jose, CA 95122
Lunch will be provided! RSVP to Sravana Vellaturi at Breathe California of the Bay Area
March 25: Walk with a TB Survivor Advocate to Raise Awareness about TB and Knowing Your Risk for TB.
We are walking up Market Street, starting at 4PM at the Ferry Building, ending at 5PM in front of City Hall. We are simply going to take a walk up Market Street to raise awareness that TB is still a challenge in California and that it is important to Know Your Risk. Please walk with us if you are in the area. Contact Judith, jthigpen (a) ctca.org.
You can watch another TB Survivor Advocate at minute 1:49-2:05 tell his story to the U.S.A.I.D. World TB Day Gathering last week.
The Centers for Disease Control and Prevention Division of TB Elimination invites all to participate in these strategies to raise awareness:
World TB Day Thunderclap:
Thunderclap is a tool that lets a message be heard when we say it together. Think of it as an "online flash mob." Join CDC’s World TB Day Thunderclap, and share the End TB message March 24th at 12:00 p.m. EDT/9:00 a.m. PDT, spreading an idea through Facebook, Twitter, and Tumblr that cannot be ignored.
We need 100 supporters for the Thunderclap to take effect, so please visit http://thndr.me/j6GAJC before March 24 to sign up and learn more. Please share the information widely with your partners and help us promote the Thunderclap on Twitter, Facebook, and Tumblr.
March 18th, San Francisco media event and Bay Area Controllers and Corrections meeting held to discuss area TB Control challenges and successes. You can watch Julie Higashi, PhD, MD, SF TB Controller present an award of service to pioneering TB laboratorian Anna Babst, Senior Microbiologist,
for her 34 years of dedicated service and share with the Bay Area TB contontrol community her SF General Hospital-based implementation of rapid testing to rule out TB transmission risks.
The California Department of Public Health TB Control Program Branch posted their 2014 TB data.
March 21, Katie's Dance Studio dancers helped the California TB Controllers Association celebrate World TB Day, March 24th, 2015 with a flash mob in Berkeley's Ohlone Park. A flash mob with a message: Stop TB. Together we can find, cure, and prevent TB in California.
World Health Organization materials; Centers for Disease Control and Prevention materials; Stop TB USA materials;
Fact Sheet, Bay Area Media Release, Adult Risk Assessment, Media Event at the Curry International TB Center
Most Famous TB Patients, CA TB Patient Testimonial
3/19/13 City College of San Francisco news conference and TB screening event. Breathe California captured the event on video, including interviews from key participants, including a patient advocate. (visual aids)
3/15/13 Breathe California Golden Gate Public Health Partnership podcast interviews current CTCA President Julie Higashi, MD, PhD on tuberculosis control and prevention.
House of Representatives TB Elimination Caucus outreach effort to stabilize resources for continued TB control and moving toward elimination. Click here for a script and/or an email link to reach out to your Member of Congress about the Caucus.
The Stop TB Partnership, housed by the World Health Organization, established the theme
"Stop TB in My Lifetime" to increase awareness about the global prevalence of TB and galvanize efforts to eliminate TB.
The Centers for Disease Control and Prevention (CDC) offers resources and tools which include e-cards, posters and a list of planned events through the following links: http://www.cdc.gov/tb/WorldTBDay/ (English) http://www.cdc.gov/tb/events/WorldTBDay/default_es.htm (Spanish)
The theme was "TB Elimination: Together We Can!"
March 23 RESULTS Educational Fund hosted media call for California journalists on the release of the World Health Organization report on drug-resistant Tuberculosis: Moderator: Margo Sidener, Breathe California; Dr. Ernesto Jaramillo, Stop TB Department in WHO; Dr. James Watt, Chief of TB Control in the California Department of Public Health; Dr. Frank Alvarez, TB Controller, L.A. County; Rachel Orduno, former TB patient
March 24 Governor issued proclamation declaring "California TB Awareness Day"
17 News articles from mid March through April 2nd covering California TB control
The Centers for Disease Control and Prevention, Division of Tuberculosis Elimination’s (DTBE) theme for World TB Day 2009 was "Partnerships for TB Elimination."
STOP TB Partnership links and activities
STOP TB Partnership links and activities
March 24: San Francisco observed World Stop TB Day with a press conference at the San Francisco International Aiport.
Click here for the press release (.pdf)
March 17: RESULTS hosted a press briefing via conference call on state of global Tuberculosis epidemic in advance of World TB Day; Noon ET (9:00am PT)
Click here for a sample OpEd from RESULTS (.doc)
March 15: Los Angeles County Department of Public Health TB Control Program and TB Coalition Partners hosted pre-World TB Day Forum, with Keynote Speaker State Senator Mark Ridley-Thomas.
TB Coalition of Los Angeles County materials: World TB Day Advocacy Letter & Talking Points
March 13: The American Lung Association of California hosted a news conference via conference call for members of the media from 10:30-11:30am PT.
Click here for the statewide news release
World Stop TB Day 2007 Media Coverage
Stopping TB Has Never Been More Achievable
California World Stop TB Day Media Call held on March 23, 2006 with
Senator Barbara Boxer, Co-sponsor of upcoming TB bill in Senate
Dr. Robert Benjamin, medical director, Alameda County TB Control Program and president of the California Public Health Association - North
Dr. Paul Nunn, Coordinator, Stop TB Department, World Health Organization
This call was sponsored by RESULTS, a citizens’ lobbying group that educates members of Congress and the media about solutions to hunger and poverty at home and abroad. Find out more about RESULTS at www.results.org.
Events and Activities